Connecting All | The 42nd Jinhan Fair Opens on the Cloud
Upgraded Platform for Better Exhibition Experience
After the“warm-up”of the last online exhibition, both the organizer and exhibitors were better adapted to the transformation from “face-to-face” to “screen-to-screen” model.
Building on previous experience and exhibitor/buyer feedback, the organizer made broad improvements in platform capabilities and features to ensure extremely convenient and user-friendly experience for exhibitors and buyers alike, including smarter recommendations from massive products, more intuitive 3D location plan, VR display to facilitate collocation, all-new backstage data dashboard to track results in real time, intent order submission support, and more diversified live-streaming engagement.
Online Matchmaking Boosts Procurement with Aggregated Demands
Going cloud did not mean going out of mind. This year’s online fair attracted numerous cross-border buyers as always. For example, Iron Art, a German importer and a perennial on Jinhan Fair, took the opportunity to announced its sourcing portfolio - including Christmas and home decors, and material and design requirements - on its first “on-the-cloud” procurement session for more precise matchmaking.
Insightful and Inspiring Online Forums
On the first day of the fair, Victor, a veteran designer in home products, shared his insights on the topic “International Home Design Trends, 2021-2022FW”. Emerging trends in home design, such as eco-friendly materials, angel elements, animal shapes and metals/florals, were highlighted to inspire vendors.