News

Connecting All | The 42nd Jinhan Fair Opens on the Cloud

2020.10.26

    Oct. 21st - Today, the 42nd Jinhan Fair for Home & Gifts (Jinhan Fair) was officially launched online. About 900 Chinese home and gift manufacturers showcased over 200,000 trendy items, accompanied by nearly 200 live shows, 20 online matchmakings and professional forums, turning this virtual exhibition into a real signature event of global trade.  

 

Upgraded Platform for Better Exhibition Experience

 

    After the“warm-up”of the last online exhibition, both the organizer and exhibitors were better adapted to the transformation from “face-to-face” to “screen-to-screen” model.

 

    Building on previous experience and exhibitor/buyer feedback, the organizer made broad improvements in platform capabilities and features to ensure extremely convenient and user-friendly experience for exhibitors and buyers alike, including smarter recommendations from massive products, more intuitive 3D location plan, VR display to facilitate collocation, all-new backstage data dashboard to track results in real time, intent order submission support, and more diversified live-streaming engagement.

 

 

 

 

 

 

Online Matchmaking Boosts Procurement with Aggregated Demands

 

    Going cloud did not mean going out of mind. This year’s online fair attracted numerous cross-border buyers as always. For example, Iron Art, a German importer and a perennial on Jinhan Fair, took the opportunity to announced its sourcing portfolio - including Christmas and home decors, and material and design requirements - on its first “on-the-cloud” procurement session for more precise matchmaking.

 

 

 

 

 

 

Insightful and Inspiring Online Forums

 

    On the first day of the fair, Victor, a veteran designer in home products, shared his insights on the topic “International Home Design Trends, 2021-2022FW”. Emerging trends in home design, such as eco-friendly materials, angel elements, animal shapes and metals/florals, were highlighted to inspire vendors.

 

 


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